Privacy Policy

Current version : 2023.10.10

This Privacy Policy (hereinafter the “Policy”) sets out the practices of Laser Évolution Canada inc. (hereinafter “LGE”) with respect to the collection, use, disclosure, and retention of your personal information. To make the Policy easier to read, we frequently use the word “we” when referring to LGE.

Our Policy applies regardless of how we collect your personal information, for example, in person, by telephone, by e-mail, or via our websites.

In some situations, we may provide you with additional information about the handling of your personal information when collecting it, including a consent form.

By accepting our Policy or by providing us with personal information after you have had the opportunity to review it or review any supplemental notices, you agree that your personal information be treated in accordance with our Policy and supplemental consent forms, if any.

1. How Can You Contact Our Privacy Officer?

You can contact our Privacy Officer:

2. What Personal Information Do We Collect and for What Purposes?

2.1 Client Experience:

We process, use, disclose, and retain our clients’ personal information to offer and provide the services you want to receive and the various related business processes such as:

• The games at our premises;
• Online booking;
• In store transactions;
• Day camp; and
• Gift cards and loyalty cards.

The personal information collected and used for the aforementioned purposes is the information that you provide directly to us or via our service providers and online platforms and is personal information that can identify you, contact you, or necessary in the context of our services, such as, but not limited to: last name, first name, e-mail address, telephone number, date of birth, personal addresses, and payment information.

We need to request additional information if you participate in day camps, for instance for security reasons such as allergies, medication, date of birth, and social insurance number. A separate consent form will be given to you for day camp registration.

2.2 Application Management:

We process, use, communicate, and retain the personal information of applicants of a job posting in order to evaluate and analyze applications and conduct pre-hiring testing. The personal information collected is that which the applicant communicates to us when submitting their application or that he allows us to obtain from a third party.

2.3 Communications and Marketing Operations:

We process, use, disclose, and retain personal information about our clients and users of our website for marketing and promotional operations of LGE, including but not limited to the proper functioning of distribution lists and the management of our accounts and pages on LGE’s social media. Personal information collected in this way includes, but is not limited to: last name, first name, e-mail address, and phone number.

2.4 Use of Our Website:

We process, use, and communicate and retain our website users’ personal information in order to, but limited to, permit you to book games on our online platform, create an account on our platform, for promotional purposes, as well as for website traffic analysis. We also process personal information entered to our website in the context of job applications and sponsorships. The personal information collected in this way includes, but is not limited to: e-mail address, last name, first name, IP address, and browser type.

Please refer to our Policy on the Use of Cookies attached hereto as Appendix A for more information on how your personal information is handled in connection with our website usage.

3. How Do We Collect Your Personal Information:

3.1 We collect your personal information directly from you for the purposes of :

3.1.1 Client experience, when you voluntarily provide your personal information via the booking portal and registration to our online booking platform, when you communicate with us by e-mail, telephone, or in person from the website or when you fill out our online or paper forms;

3.1.2 Human resources management when you voluntarily provide your personal information via your communications with us by e-mail, by phone, or in person, when you apply for a job with us, when you fill out pre-employment and post-employment forms, and when you submit your payroll information;

3.1.3 Communications and marketing operations when you voluntarily provide your personal information through your communications with us, by e-mail, via our website, by telephone, or in person when you register for our virtual client portal or our distribution lists;

3.1.4 Use of our website, when you voluntarily provide your personal information via the online booking portal and registration to our booking platform, when you communicate with us by e-mail, by telephone, or in person from the website or when you fill out our online forms or when you browse on the website (refer to our Policy on the Use of Cookies attached as Appendix A).

3.2 We collect your personal information from third parties for the following purposes:

3.2.1 Client Experience: platforms and third-party service providers with whom you interact in the context of online booking, day camp reservation, for the issuance of gift cards, to process your payments, for the info letter service, as well as for fidelity card services.

3.2.2 Utilisation de notre site Web : with Google Analytics, TikTok, and Meta.

3.3 Minor Under 14 Years of Age

We do not voluntarily collect the personal information of individuals under the age of 14. If you are a minor under the age of 14, unless it directly benefits such minor, including but not limited to when a minor benefits from one of our products. If you are a minor under the age of 14, you may not provide us with personal information without the express consent of a parent or guardian.

If you are a parent or guardian and are aware that your children have provided us with personal information, please contact us.

If we discover that we have collected personal information from a person under the age of 14 without the consent of the person having parental authority or guardian, we will take the necessary steps to remove that information from our systems.

4. Who Will Have Access to Your Personal Information Within the LGE and to Whom Do We Communicate Your Personal Information?

4.1 In-House

Within the LGE, the following persons will have access to your personal information, and only when necessary to accomplish the purposes to which you have consented.

4.2 Third Parties

We may disclose your personal information to service providers and other third parties that we use to support our operations such as online booking, day camp reservation, the issuance of gift cards, to process your payments, for the info letter service, as well as for fidelity card services.

5. What Identification, Profiling, or Location Technologies Do We Use?

We use cookies on our website, and some of them could identify, profile, or locate you. For more information, please refer to our Policy on the Use of Cookies at Appendix A.

6. How Long Do We Keep Your Personal Information?

We will retain your personal information until the purposes for which it was collected have been fulfilled and in accordance with our internal policies and processes to that effect. However, we may be able to retain your personal information for a longer period of time when required to comply with our legal and regulatory obligations relating to the retention or storage of information or files.

For more information on how long we retain personal information, please contact our Privacy Officer, whose contact information is provided in section 1.

7. Where Do We Keep the Personal Information and Is It Transferred Outside Québec?

Some of your Personal Information is currently physically held on paper at LGE offices. We also hold your Personal Information virtually in the e-mail inboxes of certain employees and on various serves, including internal LGE servers, and on service provider platforms such as cloud solution providers. In the context of the use of these platforms, your Personal Information could be transferred and hosted outside of Québec by these providers. If we consider that the communication of your Personal Information outside of Québec is necessary for our operations, we will evaluate if your Personal Information benefits from an adequate protection in cases of communication. We will communicate your Personal Information only if we consider that it benefits from adequate protection.

8. Protection Measures and Inherent Risks

We deploy appropriate security measures to protect your personal information. In particular, we have implemented appropriate physical, technical, and administrative safeguards to ensure the protection of personal information.

Despite these measures, given the risks inherent in using computer systems, we cannot, however, ensure or guarantee the security and confidentiality of the personal information you send or provide to us. You do so at your own risk.

If you have reason to believe that personal information has been compromised, please contact our Privacy Officer.

9. What Are Your Rights With Respect to Your Personal Information?

The law gives you various rights with regards to your personal information. In particular, you have the following rights:

9.1 Access to Your Personal Information

You can ask us if we have personal information about you and, if so, you can ask us for access to that personal information.

9.2 Rectification

You can ask us to correct any incomplete or inaccurate personal information we have about you.

9.3 Withdrawal of Consent

You may withdraw your consent to the disclosure or use of the personal information we have about you.

However, you understand that in such a case, you may no longer be able to benefit from our products and services. If withdrawing your consent inevitably leads to a breach of contract, you understand that contractual consequences included in the contract could apply.

9.4 Portability

Starting on September 22, 2024, you can ask us that your personal information be communicated to you or be transferred to another organization in a structured and commonly used technological format.

10. How Can You Exercise Your Rights?

To exercise any of your rights above, please contact our Privacy Officer at the contact information listed in Section 1.

11. How Do I File a Complaint About Our Handling of Your Personal Information?

The LGE takes inquiries, complaints, and comments about how we handle your personal information very seriously. We invite you to contact our Privacy Officer to submit complaints or comments on our privacy practices.

Your complaint will be reviewed by our Privacy Officer, who will determine whether the handling of your personal information is consistent with our Privacy Program and any applicable legislation.

We seek to respond to each complaint promptly and within 30 days.

You can also file a complaint with the Commission d’accès à l’information du Québec on their website. However, we invite you to please contact our Privacy Officer first.

12. External Sites or Services

This Policy does not apply to third-party websites, pages, or applications that may be accessed via our services, including, but not limited to, our website online portal, and we are not responsible for such third-party services. If you follow such links, these third-party sites or services will likely have their own privacy policies that you will need to review before submitting your personal information.

13. How Do We Update This Policy?

We may change our Policy from time to time at our sole discretion.

Before coming into force, the proposed changes will be published on our website, along with a notice of change. The proposed amendments will become effective on the date specified in the relevant notice of change.

Sommaire de notre politique interne de gouvernance en matière de protection des renseignements personnels 

The LGE is committed to protecting your personal information throughout its life cycle, in accordance with its personal information protection program and the requirements of applicable laws.

To this end, in addition to its Privacy Policy, the LGE has adopted a Governance Policy on personal information, the purpose of which is to set out the principles governing the protection of personal information in the context of its operations.

The objectives of our Governance Policy are:

1. ensure that your personal information is handled properly, securely, correctly and transparently;
2. establish guidelines for the handling of personal information by the LGE throughout its life cycle; and
3. define the roles and responsibilities of the Privacy Officer and our staff.

1. Roles and Responsibilities

Since respecting your personal information is everyone’s business at the LGE, our Privacy Officer is supported by a multidisciplinary team that includes members of each business units as well as external advisors.

Every member of our staff has a role to play so that we can act in accordance with our privacy program. In fact, each of our employees is asked to:

1. address any questions or comments to the Privacy Officer about how we handle or should handle your personal information;
2. participate in training and awareness activities on our commitment to privacy.

2. Guiding Principles of Corporate Governance

LGE recognizes the importance of protecting the confidentiality and security of the personal information it handles in the course of its activities, and of making its staff and partners aware of this.

LGE has prepared guidelines of good practices and prohibited practices regarding how we may handle your personal information, for example:

1. we determine the purposes and objectives sought before collecting your personal information. Your personal information is then used only in accordance with these purposes and objectives;
2. If we identify new purposes, we will seek express consent to allow us to process your personal information in accordance with these new purposes, unless the law permits us to do otherwise;
3. we seek to collect only the bare minimum in order to achieve the identified goals;
4. we seek your consent when collecting your personal information, and in the case of sensitive personal information, we seek your express consent;
5. we display our Privacy Policy in a clear and visible manner when we collect your personal information through a technological means;
6. we ensure that our technological products or services with privacy settings offer the highest level of privacy by default, without any intervention on your part being needed;
7. we do not use technologies that allow identification, localization, or profiling without disclosing this practice and informing you on how to activate such features;
8. we ensure that your personal information is complete and up to date when we use it;
9. we conduct privacy impact assessments when required by law, and when we consider that the handling of your personal information poses privacy risks;
10. to the extent possible, we restrict access to your personal information only to those of our personnel and service providers who require access to your personal information in connection with our operations;
11. vwhen we take entirely automated decisions with the help of your personal information, we ensure to communicate with you the use of such technology and we have put in a place a process for you to submit your observations;
12. we do not disclose your personal information to third parties without your consent, except as permitted by law.

3. PRIVACY INCIDENT

LGE has set up a process for responding to and handling confidentiality incidents.

Under this process, LGE must take reasonable steps to reduce the risk of serious harm and review its practices to prevent further similar confidentiality incidents.

LGE documents all privacy incidents in its privacy incident log and will adapt its privacy program as necessary following a privacy incident.

APPENDIX A

Policy on the Use of Cookies and Identification, Profiling, and Localization Technologies

1. What Do You Need to Know About Cookies and Web Beacons?

1.1 What Is a Control File and What Are Web Beacons?

Cookies are small text files that are downloaded to your device when you visit a website, use a mobile application, or download an e-mail. Cookies allow a website to recognize a device and store information (e.g., your preferences, your use of the website) and read that information each time you access the website.

There are two types of cookies: (i) primary; and (ii) third parties. Essentially, the two types are technically identical and perform the same functions; the main difference is how they are created and then used.

Primary cookies. Primary cookies are created by the website you are visiting. A website can only access cookies that it has placed on your device, so, for example, cookies placed when you visit a search engine cannot be accessed by our websites.

Third-party cookies. Third-party cookies are created by a site other than the one you are visiting and are primarily used for profiling and for behavioural advertising purposes. They also allow website owners to provide certain services. This type of cookie can be placed via what is known as a Web beacon (more on this below). Because a website can only access the third-party cookies placed by it, we cannot access the third-party cookies placed on any of our websites.

A web beacon, often referred to as a pixel invisible, is a transparent image, usually 1 pixel x 1 pixel, that is placed on a website or in an e-mail to assess how a user interacts with specific content. Web beacons operate by sending information with the request to the third party’s web server when the request for the web beacons is made.

1.2 What Can You Do to Control Cookies Placed on Your Computer?

Most browsers allow you to configure how cookies are accepted by your browser. Keep in mind that changing your cookie settings may prevent certain websites from functioning properly. Please consult your browser developer’s documentation to find out how to configure your cookie settings.

You can also use your browser’s private or incognito mode, which will automatically delete any cookies placed while you are in private mode when all private mode tabs are closed. See your browser’s help section for details on how private mode works.

Some recent browsers have a built-in functionality to block or control the profiling content. We invite you to consult your browser’s help section to see if such a feature is available.

Some browsers may have extensions created by third parties that can be used to manage and delete cookies. If you decide to use extensions, please pay particular attention to the extensions you install and the permissions they require.

You can also disable our use of cookies and similar technologies that allow us to profile and display advertising on third-party sites.

2. How Do We Use Cookies on Our Website?

2.1 Why Do We Use Cookies on Our Website?

We wish to use cookies and web beacons to:

• Analyze traffic on our website in general;
• Adjust website settings to suit your device;
• Display advertisements via services provided by third parties;
• Help us understand how you use our services and interact with our promotional material, so that we can improve them; and
• Help us personalize our approach, responses, and services by remembering your preferences.

Traffic analysis. We use cookies to understand how you interact with our websites. Our partners may also use cookies to analyze your use of our websites and provide us with information about your use of them.

Preferences and functionalities. We use cookies to keep your preferences and enable the proper functioning of our web video player.

Marketing. We use cookies to enable our digital advertising providers to display advertisements to you based on your interests and your use of our websites. Also, our partners Meta and Tik Tok use cookies to determine which kind of publicity might interest you, if our advertisements have been shown to you and if so, if you interacted with them. In that case, our partners share with us data and statistics regarding the performance of our advertisements. These cookies and web beacons also enable us to advertise promotional material on web sites not owned by LGE.

We use web beacons in our promotional e-mails to collect statistics on the opening of e-mails and the interaction with the content of e-mails in order to analyze the performance of our promotional campaigns. We use your interaction with our promotional e-mails as an indicator of your interest in our products and services. We could adjust the way we contact you based on your interaction with our promotional e-mails.

3. Analytical Tools to Measure Interaction With Our Website and Promotional Materials

3.1 What You Need to Know About Analytics

Analytical tools are used to collect, analyze, and measure web traffic and user visits to our websites in order to understand and optimize their use. Analytical tools work by collecting information about a visitor’s interactions with one or more web pages. This information includes, for example, the visitor’s IP address.

3.2 What Analytical Tools Do We Use on Our Websites?

3.2.1 Google Analytics

We use the Google Analytics tool offered by Google Inc. to collect information about how visitors use our websites. We use the reports compiled by Google Analytics to help us improve our websites.

Information is collected in an anonymous format and includes:

• the country and city from which you access our websites;
• demographic information based on information Google already has about you from your interactions with other websites;
• the number of visitors to our websites and the pages visited.

Further information on the information made available to us by Google Analytics can be found on this page.

When we send your IP address to Google for use with Google Analytics, we anonymize it by truncating the last 3 digits. The Google Analytics Terms of Use prohibit us from sending personal information to Google through Google Analytics. Information about your interaction with our websites will be transferred to and stored by Google.

In addition, we also use the following services offered by Google Analytics:

• Google Analytics Demographics and Interest Reporting;
• Google Display Network Impression Reporting; et
• Remarketing with Google Analytics.

For more information on how Google treats the personal information, it may hold about you as a result of the Google Analytics services it provides to us, please see Google’s Privacy Policy for this purpose available here.

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